The Bachelor of Business Administration (BBA) Branding and Advertising Programme (Four Year Full-time) Hons is designed not only to learn the nuances related to the most sought-after career in Branding and Advertising but also understanding how the knowledge and skills captured during the learning process shall help the learner become a creative entrepreneur by offering communication solutions to the clients. The programme possesses a unique blend of modern theories and practices in the areas of branding and advertising besides offering ample choices for the learner to taste related courses as per choice and interest that may boost up the professional basket of the learner. The programme is intended not only to build up a flair for serving the corporate sector but to unleash all potential towards developing oneself as a branding and advertising entrepreneur.
The Advertising Industry in India boasts of a revenue over Rs. 1.2 trillion (2024) and is expected to grow at a whopping 9 % CAGR till 2026. Digital Media has emerged as a leading option for advertisers since 2021 and has been now a major source of revenue. The overall communications industry in India is witnessing sea changes with OOH advertising too getting redefined due to digital technology interventions. The Television is here to stay, and the print media too is prominent despite shrinkage in the past few years. The lead change agent happens to be the ‘Digital’ entity coupled with upcoming technologies like AI and ML and is creating new opportunities for the young generation.
CU Uttar Pradesh gives students the opportunities they need to follow their professional goals by providing a comprehensive education loan program for those who require financial assistance. Our devoted team is committed to helping students through the process and making sure they can get a good education without having to worry about their finances.
Discover the zenith of educational excellence at Chandigarh University Uttar Pradesh, where we are dedicated to enhancing academic standards. Our mission is to encourage and assist outstanding students by providing scholarships, exclusive perks, and resources to turn their aspirations into achievements.
Completing projects that cover all phases of the software development lifecycle.
Creating algorithms that solve computational problems efficiently.
Identifying vulnerabilities and securing systems against cyber threats.
Deploying applications in a cloud environment to understand scalability and cloud architecture.
Implementing and manipulating complex data structures to optimize computing solutions.
Unlock your potential in the dynamic field of business with our Management programs. Our curriculum, taught by industry experts, prepares you to strategize effectively, lead with confidence, and achieve unparalleled success.
Join the Futuristic Campus with Experiential Education Model to turn your dreams into Reality
A transformative learning experience that encourages critical thinking and innovation, equipping you with future-ready skills and career competence.
The power of AI is harnessed to its full potential to enhance traditional learning pedagogy for you and create a futuristic model of education.
The campus harmoniously brings together eco-friendly initiatives, energy-efficient building, and green spaces, making it a testament to sustainability.
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