BA-Journalism &
Mass Communication

Communication: Concept, Theories and Practices

4

0

0

4

4

CORE (Major)

Introduction to Journalism and Mass Communication

4

0

0

4

4

CORE (Major)

Development Communication

4

0

0

4

4

CORE (Major)

Media and Politics in India

3

0

0

3

3

Core (Minor)

Artificial Intelligence and Machine Learning Applications in Mass Communication

2

0

2

4

6

Skill Enhancement

Design Thinking and Innovation

1

1

0

2

2

Ability Enhancement

Human Values

1

1

0

2

2

Value Addition

Total Credits & CH

23

25

Cumulative Credits

23

Print Media

2

0

2

4

6

CORE (Major)

Broadcast Media

2

0

2

4

6

CORE (Major)

New Media

2

0

2

4

6

CORE (Major)

Social Research Methods

4

0

0

4

4

CORE (Minor)

Media Ethics

2

1

0

3

3

CORE (Minor)

MEDIA LAB – I (Office and AI based media/JMC software)

0

2

4

4

Skill Enhancement

Environment, Society and Governance

2

0

0

2

2

Value Addition

Total Credits & CH

25

31

Cumulative Credits

48

Mass Communication Research and Analytics

3

0

2

5

7

CORE (Major)

Media Laws

3

0

0

3

3

CORE (Major)

Indian Economy

3

0

0

3

3

CORE (Minor)

Media and Information Literacy

3

0

0

3

3

CORE (Minor)

Foreign Language-I

2

1

0

3

3

Ability Enhancement

Social Internship

0

0

0

3

Total Credits & CH

20

19

Cumulative Credits

68

Reporting

2

1

2

5

7

CORE (Major)

Editing

2

1

2

5

7

CORE (Major)

Media History

2

1

0

3

3

CORE (Major)

Marketing for Mass Communication 

3

0

0

3

3

Core (Minor)

MEDIA LAB – II (Reporting and Editing)

0

0

4

4

8

Skill Enhancement

Foreign Language-II

1

1

0

2

2

Ability Enhancement

Gender & Media

2

1

0

3

3

Value Addition

Total Credits & CH

25

33

Cumulative Credits

93

Event Journalism

3

0

0

3

3

CORE (Major)

Science and Technology Communication

3

0

0

3

3

CORE (Major)

Advertising and Public Relations

3

0

0

3

3

CORE (Minor)

Open Elective – I

4

0

0

4

4

Elective (Major)

MEDIA LAB-III (Production Technologies)

0

0

4

4

8

Ability Enhancement

Summer Internship

0

0

0

3

Total Credits & CH

20

21

Cumulative Credits

113

Communication Business and Media

3

0

0

3

3

CORE (Major)

International Relations Communication

3

0

0

3

3

CORE (Major)

Media Entrepreneurship

3

0

0

3

3

CORE (Minor)

Open Elective-II

4

0

0

4

4

Elective (Major)

 Open Elective-III

4

0

0

4

4

Elective (Major)

 Open Elective-IV

3

0

0

3

3

Elective (Minor)

Total Credits & CH

20

20

Cumulative Credits

133

International Media

4

0

0

4

4

CORE (Major)

Communication Business and Media

4

0

0

4

4

CORE (Major)

Advertising Research

4

0

0

4

4

CORE (Major)

Media Entertainment Industry

4

0

0

4

4

CORE (Major)

Open Elective-VI

4

0

0

4

4

Elective (Major)

Open Elective-VII

3

0

0

3

3

Elective (Minor) 

Total Credits & CH

23

23

Cumulative Credits

156

Event Marketing and Management

4

0

0

4

4

CORE (Major)

Cyber Security & Data Privacy

3

0

0

3

3

CORE (Minor)

Case Studies on Indian Media Innovations

0

1

1

2

-

Value Addition

Advanced Research Methods and Tools

2

1

1

4

5

DISSERTATION / RESEARCH PROJECT & VIVA VOCE

0

0

0

8

-

Total Credits & CH

21

12

Cumulative Credits

177

Elective-1

Digital Marketing and Branding

Aesthetics and visual communication across media

V (Major)

India’s Foreign Policy

VI (Minor)

Elective-2

Managing Finances

Public Relations using AI

V (Major)

Positive Psychology and Well-being

VI (Minor)

Elective-3

Social Media Marketing

Reporting and Editing using AI

VI (Major)

Family Intimacy

VI (Minor)

Elective-4

Media Business Environment

Media Institutions in India

VI (Major)

International Economics

VI (Minor)

Elective-5

Understanding People Management and Human Behaviour

Digital Media Laws

VI (Major)

Environmental Economics

VI (Minor)

Elective-6

Business Analytics

Strategic Image Building through AI

VI (Major)

Social Psychology

VI (Minor)

Elective-7

Banking and Financial Services

Media and Government

VII (Major)

Counselling

VII (Minor)

Elective-8

Strategic Management

Health and wellness journalism

VII (Major)

Advanced Social Research

VII (Minor)

Elective-9

Optimization Techniques

Visual Cultures, Practices & Documentation in the

Digital Age

VII (Major)

Regional Economic and Sustainable Cooperation

VII (Minor)

Elective-10

Decision-making using Statistical tools

Digital Diplomacy and Media Advocacy

VII (Major)

National Security and Geopolitics

VIII (Minor)

Elective-11

Rural Development and Business

International Media Laws and Institutions

VIII (Major)

Feminist Studies

VIII (Minor)

Elective-12

Disaster Management

Reporting for the Global Good

VIII (Major)

Public Finance

VIII (Minor)